The Anatomy of a Perfect Lead Generation Form Backed by Examples

Posted on 20th August 2014 - Comments

The forms on your website could make or break the conversion funnel you’re trying to setup for your business. A lead generation form is the place on your website that is the last stop before a visitor converts into a prospect for your business.

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How to Sync Live Chat and Your CRM for Better Visitor Identification

Posted on 14th August 2014 - Comments

Live chat is a useful tool to include on your website to help better provide assistance to your customers, while also identifying web visitors and patterns in their behavior.

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Zapier Marketing Automation with Jumplead

Posted on 2nd July 2014 - Comments

One of the things we get asked for most often are integrations to allow Jumplead to work with an existing marketing toolset, particularly for triggering automations within Jumplead and for sharing contacts. To make this as easy and straight forward as possible we have developeed a Zapier integration. Zapier provides a standard way to connect a wide range of business and marketing tools, offering a high degree of flexibility.

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30 Tips for a Profitable Email Marketing Strategy

Posted on 15th August 2013 - Comments

Email marketing is one of the most profitable online channels for businesses to spend time and resources on today. According to Convince and Convert, 44% of email recipients made at least one purchase last year based on a promotional email and roughly half of a business’s email list is active – either opening or clicking on emails.

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7 Examples of Effective Forms and Landing Pages from the Experts

Posted on 12th August 2013 - Comments

Your website needs optimized forms and landing pages to convert web visitors to leads, but where should you begin? Start by analyzing what competitors and peers are doing to best optimize their forms and landing pages as a beginning template. Take note of their oversights and strong points to make the perfect experience for your website and its visitors.

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8 Ways to Minimize Your Email Unsubscribe Rate

Posted on 2nd August 2013 - Comments

Having a strong email list is one of the most effective methods of reaching potential customers online. One of the main reasons why emails are effective is that users choose to subscribe to your list and have the option of unsubscribing to your list at anytime.

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How to Use Email Autoresponders

Posted on 4th July 2013 - Comments

One of the best ways to solidify your relationship with your mailing list with marketing automation is through the use of autoresponders. Autoresponders are simply emails that you set up ahead of time to be sent to specific segments and subscribers in your mailing list in response to particular events. In this post, we’re going to look at why you should use autoresponders, examples of great ways to use them, and best practices.

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How to Identify leads you didn't even know you had.

Posted on 26th June 2013 - Comments

The sad news is that typically only 3% of website visitors convert leaving a whopping 97% that simply pass you by. Well let's take a look at that 97% because between you and me, not all visitors are created equal.

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Who are your Engaged Organisations?

Posted on 9th November 2012 - Comments

Every month there are a number of organisations that return to your website multiple times, often visiting many pages within each visit. Clusters of visits such as these from the same organisation are lost in traditional analytics, this is because individual organisations are not used as a metric to understand traffic.

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What You Need to Know About the New LinkedIn Company Page Design & Lead Generation

Posted on 24th September 2012 - Comments

Last month, we looked at how to create the perfect LinkedIn profile to generate leads. Once you have properly set up your personal / professional profile to help you generate leads for your business, you are ready to take the next step on LinkedIn and create your company page.

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