How often have you followed up your sales leads by email and had no response? Frustrating, isn't it?
What if just by sending those follow up emails you could gauge your lead's interest?
If even without a reply from your lead you knew whether they had opened your email, clicked on links and visited pages on your website (plus which pages they visited).
Knowing when your Salesforce leads are active on your website and which pages they are viewing; as well as how they are responding to the emails that you send can make the difference between closing a deal and losing the sale.
A lot of work goes into getting subscribers so it may be tempting to pat yourself on the back and take a break once you actually bring subscribers in. But the honest truth is that getting customers to opt-in to your emails is only the first step and preventing them from unsubscribing is even more difficult.
Our WordPress plugin has now been updated to allow your existing WordPress form plugins to create contacts within Jumplead’s CRM and to be able to trigger Jumplead marketing automations, to allow you to nurture and receive notifications based upon your individual contact’s activity.
Great inbound marketing tells your story over time and over interactions, it builds your brand’s personality in thoughtful and engaging ways.
Easier said than done? Maybe, but if you start by developing a strong persona for your buyer it gets much easier to think beyond a basic ‘bait and trap’ gated content approach and instead develop empathy with your buyers and explore and resolve their problems in ways that build trust.
The forms on your website could make or break the conversion funnel you’re trying to setup for your business.
A lead generation form is the place on your website that is the last stop before a visitor converts into a prospect for your business.
You’ve planned out the perfect strategy to attract subscribers, leads and eventually customers for your business, but now it’s time to build trust with these individuals and establish a strong relationship with them from the start.